Rugby Matters 2026 – ‘Making Sports Matter’ Full Lineup of Speakers & Agenda Confirmed

rugbyasia247 Posted On April 6, 2026

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Branded’s Rugby Matters 2026 will be taking place at Kai Tak Stadium on the morning of the first of three days of action at the 2026 Cathay/HSBC Hong Kong Sevens on Friday, April 17, and this year’s theme is ‘Making Sports Matter’ with a full lineup of speakers confirmed.

This is the third edition in Hong Kong and will take place as part of the 50th Cathay/HSBC Hong Kong Sevens, held in association with the Hong Kong China Rugby Union.

Branded announced, “We’ve officially launched the programme and are excited to bring together an exceptional group of leaders and legends for this year’s edition. Themed “Making Sports Matter”, this unique forum will gather more than 150 senior leaders across the sports, media, entertainment, and marketing ecosystems to explore the intersection of culture and business.”

The event takes place from 9 am – 11:30 am at the Kai Tak Sports Park and will feature internationally renowned sporting legends and Paralympic athletes alongside industry leaders, delivering insightful panel discussions and unparalleled networking all set against the backdrop of one of the world’s most iconic sporting festivals.

Some of the topics being covered are:

Partnerships That Grow The Game
The Power Of Sporting Moments
Beyond The Game: Supporting Rugby’s Players
Wheelchair Rugby Matters
The Power And Legacy Of Sport For Good

Rugby Matters 2026

Sporting Legends

The list of speakers and attendees at RugbyMatters 2026 includes some real rugby legend alumni with Olympic and Rugby World Cup winners, and former Test captains.

George Gregan – Chair of the Global Rugby Players Foundation & Ex Wallaby International with 139 caps and RWC 1999 winner
Alicia Lucas – World Rugby Commentator & HSBC Ambassador – Olympic Gold Rugby 7s winner with Australia in 2016
Corné Krige – Laureus Sport for Good Ambassador and former Springbok captain with 39 caps.
Rachael Burfort – Founder of the Global Rugby Players Foundation & former England International who played at four Rugby World Cups (84 caps and RWC winner 2014) and the Rugby World Cup 7s in 2013.

Speakers – Rugby Matters 2026

Sven Gloor – Global Brand Partnerships Manager – HSBC
Andrew Min-Ho Kam – Chief Executive Officer – Kai Tak Sports Park
Edward Bell – General Manager Brand, Insights & Marketing Communications – Cathay
Robbie McRobbie – GM Sports Content & Development – Kai Tak Sports Park, & Former Hong Kong China Rugby CEO
Ned Wills – CEO – Laureus Sport for Good
Simon Amor – Executive Director Performance & Representative Rugby – HKCR, Former England 7s Player, and former HKCR, Japan, and USA 7s Head Coach.
Ada Milby – President of the Philippine Rugby Football Union (PRFU)
Giles Morgan – The Doctor – The Sponsorship Doctor
Moraine Chan – Head of Development – Laureus Sport for Good Hong Kong
Nazim Erdem – Practice Leader – AQA (part of Independence Australia Group)
Rhys Wheeler – Player – Welsh Fury
Rodney Holt – President – Asia Wheelchair Rugby
Steve Noble – Founder & Editor – Rugby Asia 24/7
Raahul Kumar – Group Director – RNK Group
Jasper Donat – CEO – Branded
Emma Louise Fung – COO – Branded
Brittany Li – General Manager, North Asia – Branded